Marketing and Sales
Our resources will help you grow your brand and boost sales. From social media strategies to selling online, we can help you find new customers and new markets.
Planning & market research
4 resources-
Marketing on a budget
Guide 16 min read
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Write a marketing plan
Guide 5 min read
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Market and customer research
Guide 7 min read
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Digital tools & techniques to identify customer trends
Guide 0 min read
Sales
5 resources-
Alcohol Wholesaler Registration Scheme (AWRS)
Guide 1 min read
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Importing: the basics
Guide 8 min read
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Exporting: the basics
Guide 10 min read
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Selling: The basics
Guide 17 min read
Advertising & promotion
2 resources-
Advertising: the basics
Guide 26 min read
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An introduction to pay-per-click (PPC) advertising
Video Tutorial 13 min watch
Websites and selling online
6 resources-
An intro to sustainable web design
Guide 5 min read
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E-commerce and selling online: The fundamentals
Guide 8 min read
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Web design: best practice
Guide 5 min read
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Planning your first business website
Video Tutorial 9 min watch
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An introduction to Google Analytics
Video Tutorial 11 min watch
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Understanding SEO keywords
Video Tutorial 9 min watch
Customer engagement
1 resource-
Responding to customers online
Guide 5 min read
Marketing for launch
1 resource-
Branding: the basics
Guide 21 min read
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1 resource-
Branding: the basics
Guide 21 min read
Digital marketing
4 resources-
Finding new customers with digital marketing - a route map
Guide 21 min read
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Search engine optimisation (SEO)
Guide 3 min read
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How to run an SEO Audit on your website
Guide 12 min read
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Artificial Intelligence (AI) – the basics
Guide 12 min read
Social media
3 resources-
Should my business be on Instagram?
Guide 5 min read
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An introduction to LinkedIn
Video Tutorial 10 min watch
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An introduction to Facebook
Video Tutorial 11 min watch
Get started
1 resource-
Planning your first business website
Video Tutorial 9 min watch
Environmental issues
1 resource-
Ethical trading
Guide 3 min read
Websites
1 resource-
Understanding SEO keywords
Video Tutorial 9 min watch
Other resources
21 resources-
Branding guides
Template 0 min read
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A guide to SEO for small businesses
Guide 8 min read
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How to use influencer marketing to boost your business
Article 10 min read
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Download your free marketing plan guide
Template 8 min read
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Write an e-marketing plan
Guide 8 min read
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10 Point Plan: The winning pitch
Guide 0 min read
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Eight things you need to know about sales
Guide 0 min read
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Quick Fixes to Up Your Instagram Game
Guide 4 min read
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Sales channels: your options
Guide 13 min read
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Popular Web Builder Tools
Guide 8 min read
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Upgrading your website – a checklist of what to consider
Article 0 min read
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Business blogging in a nutshell
Guide 4 min read
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Search engine optimisation (SEO) (1)
Guide 11 min read
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10 Step Guide: A recipe for email marketing
Guide 0 min read
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Making your current website more sustainable
Guide 7 min read
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Designing & building a sustainable website
Guide 5 min read
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Objectives & results – top 5 tips from an expert
Article 2 min read
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An introduction to TikTok & Instagram Reels
Video Tutorial 10 min watch
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Keeping your SEO and PPC up to date after business change
Article 6 min read
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How to make a podcast for your business in 11 simple steps
Article 6 min read
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Upgrading your website – a checklist of what to consider (1)
Article 6 min read